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Marketing, Social Media and Public Relations Bachelor Programme

The bachelor programme in Marketing with its main focus on marketing, media and public relations will provide you with knowledge and skills for implementing marketing activities, knowing and mastering media markets and new media, and planning media communications, as well as with applied knowledge of management. These are, as you well know, today's most appreciated qualities.

Our flexible and highly interdisciplinary curriculum and modern methods of instruction guide you towards developing a a positive and problem-solving attitude, led by principles of sustainability and socially responsible marketing management.

Duration of Programme: Three Years
Study Mode: Fully Online
Degree: Bachelor in Marketing, Social Media and Public Relations
Language:  English, Slovenian, Croatian and Serbian
Total Credits: 180 ECTS Credits (European Credit Transfer and Accumulation System)

Create and Enjoy!

The Programme Will Equip You with Practical Knowledge and Skills for:

Career Development

The unique online learning experience at DOBA will help you, when you have completed the programme, to better understand modern jobs in the fields of entrepreneurship, marketing and social media. As a graduate you will develop competencies that are required in the 21st century workplace such as personal development, communication, IT skills, teamwork and collaboration, problem-solving, critical thinking, innovation, self-management, ethics and values. The results of the latest graduate follow up surveys which were sent six months after students finished their studies, have shown the best results ever.  

During the programme, students cooperate with companies on practical projects: Chanel, Coca - Cola, Hotel Vinoville, NLB Bank, , Ericsson Nikola Tesla, Petrol - nacional oil company, National Assembly of the Republic of Slovenia ...

56% of graduates used the diploma from DOBA Business School to advance in their career – promotion at the workplace, higher salary or full-time employment.


The Marketing, Social Media and Public Relations bachelor programme has been accredited by the Slovenian Council for Higher Education. The list of all accredited higher education institutions and programmes in Slovenia can be found on the website of the Slovenian Quality Assurance Agency for Higher Education (SQAA), a member of European Association for quality assurance in Higher Education (ENQA). DOBA Business School is also recognized by the Commission of University Education in Kenya.

An online bachelor degree is equivalent to face-to-face degrees.


With an excellent teaching staff who combine top academic credentials with relevant work experience, you will gain practice-oriented European knowledge for a competitive advantage in the business world.  Visiting national and international experts contribute to the enrichment of the programmes.

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